Search Engine Optimization (SEO) in Houston #houston #seo, #seo, #search #engine #optimization #houston,internet #marketing #in


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Search Engine Optimization (SEO)
in Houston

Search Engine Optimization (SEO) in Houston and around the world is a very effective approach to generate qualified prospective customers. However, it is not the only way to generate targeted, qualified prospects and traffic to your website. Buying ads on Google, Pay-Per-Click (PPC). is also a highly effective method. The difference is that search engine optimization, or SEO. provides traffic, visibility and qualified prospects without incurring costs each time someone clicks on an ad listing. Directory One, a Houston internet marketing company, is able to help you benefit from the importance of search engine optimization and make it work to your advantage.

What is SEO? Houston Expert SEO Services

SEO is the mechanical process of making a website and web pages more easily accessible to search engines such as Google, Yahoo and Bing so that it can be indexed for content relevance. Search Engine Optimization considers how search engines work as well as the most popular keywords within a given time. Keywords change in popularity constantly and it’s important to keep your site content fresh to reflect that. Another feature of expert SEO services in Houston is promoting a site from within by the use of backlinks. Backlinks direct viewers to different areas of your site where they can view other relevant content.

How do you do it? What process is involved in search engine optimization?

The first step in the optimization of a web page is to decide what keywords you want your business to be ranking under. Directory One can determine what searchers are most likely to type in to a search engine to find a website like yours. For example, if you own a website that sells real estate in New York, are searchers most likely to type in “real estate new york,” “new york real estate” or a misspelling such as “new york real estate”? If you own a site that sells discount German books online are your clients more likely to type in “books online in german” or “cheap foreign books”? If you provide marriage counseling are people more likely to type in “marriage help”? Directory One will help you find the most asked-for keywords relating to your site.

Houston Search Engine Optimization Scenario

When your website appears towards the top of a Google search (below the paid placements), it becomes an authority. For example, if a consumer types in, “sunflower seeds Houston” and the link to your Home and Garden store shows up as one of the top results, the consumer in all likelihood will click on your site link.

Or on a more granular basis, if they search the keywords, “Mexican sunflower seeds Houston” and the link is to a secondary page on your website devoted to Mexican sunflower seeds that page will appear among the top optimized results under that phrase. Those searching for that subject will be taken directly to that page in your site making it affectively a “mini-website” in addition to your main website domain.

Here’s where web design, marketing, and content are critical. The consumer shouldn’t have to look any further, but if they can’t find a “contact us” link within a few seconds of navigation, or if they notice rampant misspelled words, they will head on back to the list of search results.

Search Engine Optimization (SEO) in Houston or anywhere works best when it is paired with user-friendly navigation, high-quality content and regular updates. Your professional Houston marketing company will help you to understand the many different advantages to designing an SEO-friendly site. Call Directory One today at 713-465-0051 to get started.

Internet Marketing – SEO Services


The Course Directory #learning, #ireland, #dancing, #music #lessons, #beauty, #sports, #complementary #therapy, #evening #courses, #day


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Here you can find courses to suit all needs. Be it full-time. part-time. evening. distance learning. college diploma. university degree. or corporate training. all age groups and educational levels are catered for in one central database .

Are you looking for Dancing classes in Wexford for 10 year olds? College information for 2009? Evening courses in Louth, Safe Pass in Cork, Beauty courses in Dublin, get that Diploma in PR Event Management. take a Chinese language course, or learn how to tile. Whatever the course, wherever the location!
Courses.ie will connect you with a training organisation that will provide for your learning requirements .

Learning has never been so easy to achieve. Courses.ie has over 3000 tuitors, trainers, coaches teachers and learning organisations listed from all over the country.

Find the course, the classes, or the lessons you want using our easy to use search engine and as W.B.Yeats said “Education is not the filling of a bucket, but the lighting of a fire ” so go on and light your fire and find the course for you.

If you’re searching for courses, evening classes or adult courses, visit Nightcourses.com. Ireland’s largest course finder.

Latest Course News

Terms of Use � Seats Are Ltd T/A Courses.ie 2017


Gartner Says Thought Leadership Marketing Can Be a Powerful Tool for IT Services Providers #e-mail


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STAMFORD, Conn. February 1, 2010 View All Press Releases

Gartner Says Thought Leadership Marketing Can Be a Powerful Tool for IT Services Providers

Once the Preserve of Large Consultancy Firms, TLM Is Rapidly Becoming an Established Field Within Marketing

Thought leadership marketing (TLM) can be a powerful tool for improved marketing success in IT services, according to Gartner, Inc. While thought leadership has been used by consulting firms for a long time often accounting for as much as 20 percent of marketing expenditure an organized discipline of TLM is only now emerging, allowing marketers to use this as a manageable tool to drive business.

Gartner defines TLM as the giving for free or at a nominal charge of information or advice that a client will value so as to create awareness of the outcome that a company’s product or service can deliver, in order to position and differentiate that offering and stimulate demand for it.

“The principle of TLM is simple enough: You give away a little valuable intellectual property to establish your potential usefulness to the client, in the expectation that the client will use your expertise and services,” said Rolf Jester, vice president and distinguished analyst at Gartner. “Its essence is to show, rather than tell what a company can do, and to do so in a way that positions and differentiates that company’s offering for the chosen target audience.”

Mr. Jester cited some examples of leading IT services organizations that use TLM:

  • Under the heading “Capgemini Point of View the way we see it,” Capgemini publishes future-oriented “TechnoVision” documents for vertical industries.
  • Deloitte’s many activities in this category include a series of debates published on its website and publicized via e-mail, drawing out opposing views on current key business issues and highlighting considerations that executives need to take into account.
  • IBM, among its many other activities, maintains a substantial “Institute of Business Value” to publish business research.

Gartner’s review of the TLM activities of IT services providers has shown three types of program. These are not mutually exclusive but will often be combined:

  • Opportunistic. This type of program tends to be short-term and promotional-campaign focused. It boosts interest in and therefore sales of a specific offering.
  • Door-opening. This type of program can help establish or expand permission to play and is ongoing, although it evolves as acceptance grows to build visibility and credibility in the market.
  • Brand support. This is the most sustained type of TLM program and is used to reinforce the brand promise and image.

Regardless of the programs employed, Gartner analysts said that the company’s brand and positioning must form the basis for the development of TLM strategy, and that strategy must be kept in alignment with the evolving direction and capability of the service firm.

“A clear business plan, driven by the brand and positioning strategy, and accepted widely by multiple levels of leadership, is the essential starting point,” said Christine Adams, managing vice president at Gartner. “External intelligence on competitive activity is critical, as is a good understanding of what is already being done in your company and why.”

Additional information is available in the report “Marketing Essentials: How to Use Thought Leadership Marketing for IT Services Providers.” The report is available on the Gartner Web site at http://www.gartner.com/resId=1269713.

Contacts
About Gartner

Gartner, Inc. (NYSE: IT) is the world’s leading research and advisory company. The company helps business leaders across all major functions in every industry and enterprise size with the objective insights they need to make the right decisions. Gartner’s comprehensive suite of services delivers strategic advice and proven best practices to help clients succeed in their mission-critical priorities. Gartner is headquartered in Stamford, Connecticut, U.S.A. and has more than 13,000 associates serving clients in 11,000 enterprises in 100 countries. For more information, visit www.gartner.com .

Comments or opinions expressed on this blog are those of the individual contributors only, and do not necessarily represent the views of Gartner, Inc. or its management. Readers may copy and redistribute blog postings on other blogs, or otherwise for private, non-commercial or journalistic purposes. This content may not be used for any other purposes in any other formats or media. The content on this blog is provided on an “as-is” basis. Gartner shall not be liable for any damages whatsoever arising out of the content or use of this blog.


Digital Marketing Agency In West Palm Beach FL, Katapult Marketing, marketing and web design.#Marketing #and


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Generate More Leads

Katapult Marketing a digital marketing agency that creates a strong, high-quality online presence essential for the success of today s businesses. A robust website, effective social media marketing, SEO utilization and creation of relevant content are all vital parts of competitive internet strategy. With the services Katapult Marketing provides, your website can experience an increase in leads and internet traffic, which translates into new clients for your business.

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Marketing and web design

What We Do

Katapult Marketing services a wide range of clientele from all business types and sizes. The competent, experienced team of designers, developers and SEO executives at Katapult Marketing tailor services to the specific requirements of each client s industry. Responsive technical support, 24/7 assistance, detailed proposals that include accurate cost estimates, websites designed following best industry practices and comprehensive SEO services set Katapult Marketing apart from the competition. Working with a digital marketing company proven to excel in the industry helps your business realize its full online potential.

Established in 2001, Katapult Marketing (Formerly known as ADMINeSOLUTIONS) has a growing client portfolio that includes corporations, law firms, dental practices, non-profits, healthcare services and small businesses. With 15 well-deserved Excellence Awards and 200+ completed projects, the SEO Company of Katapult Marketing can bring your business website, content and services to the top listing of Google s search results, a coveted position that receives 33% of all traffic.

Our Core Focus

Katapult Marketing creates a strong, high-quality online presence essential for the success of today s businesses. A robust website, effective social media marketing, SEO utilization and creation of relevant content are all vital parts of competitive internet strategy. With the services Katapult Marketing provides, your website can experience an increase in leads and internet traffic, which translates into new clients for your business.

How to Hire an SEO by Google

Our Approach

In the goal of placing your business in the top ranks of Google search results, Katapult Marketing examines and understands the wealth of analytical data available. By reviewing the keyword ranking of your business website and examining Google Analytics reports, the experienced professionals of Katapult Marketing create comprehensive digital marketing strategies specific for your company. The multi-faceted services of this digital marketing agency employ these strategies to help you make sense of the often overwhelming amount of information Google provides in their tools.

The online marketing world becomes more competitive daily, which is why you need to align yourself with Katapult Marketing, a digital marketing agency with innovative and evolving internet marketing strategies. We believe in providing excellent, personalized services to customers through all stages of web development and online marketing.

The SEO packages Katapult Marketing offers demonstrate the belief that your company deserves high quality online solutions for your specific needs. Working with Katapult Marketing brings your business a rewarding partnership with a web development and digital marketing agency with a genuine desire to see you succeed nationally and locally. Become a valuable online presence and trusted source of relevant services and products with Katapult Marketing.

59% of consumers use Google every month to find a reputable, local business.

Latest Projects

Since 2001, we specialize in Non Profit Websites, Corporate Web Design, Law Firm Websites, Professional Dental Practice Websites, Healthcare Website Small Business Websites. Our digital marketing agency combines our deep knowledge in web design with SEO and Social Media Management.

Marketing and web design

Frameworks – Corporate Web Design SEO Services

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Blue Matisse Corporate Web Design

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Marketing and web design


Marketing Automation – Act-On Marketing #act-on #marketing, #marketing #automation, #act-on #marketing #automation, #lead #generation #software,


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Improving Results with Marketing Automation

InfoGrow partners with Act-On Software to streamline your customer s journey through lead generation, inbound and e-marketing, and lead nurturing. By seamlessly integrating Act-On s cloud-based marketing automation solutions with Microsoft Dynamics CRM, InfoGrow can deliver a powerful marketing engine that increases brand awareness, strengthens customer loyalty, increases productivity and eliminates marketing waste.

Sales and Marketing, Simplified

When paired with Dynamics CRM, Act-On provides the data and insights marketers need to ensure prospects receive the right message, at the right time, through the right channels. The result? More engaged prospects, higher conversion rates and better results across the board. Let s work together to create a marketing automation solution that helps you:

Improve lead quality and better qualify prospects

Enhance cross-channel communications

Harness the combined power of email, social media and website pages and analytics

Streamline execution of marketing campaigns

Measure campaign effectiveness for continuous improvement

Increase ROI while reducing costs

Powerful Prospect Profiles

Act-On makes it easy to nurture and track leads from click to close and take action at just the right moment. With its strong e-marketing platform for promotional campaigns and customer outreach, Act-On directs recipients to unique landing pages with specific calls to action. Then it monitors response behaviors and engagement levels as defined by your organization.

Did the customer or prospect watch a video or download a whitepaper? Perhaps they attended a webinar or subscribed to future communications. InfoGrow will help you prioritize these types of activities so Act-On can calculate lead scores and proactively notify your team when it s time to engage and advance the sales cycle.

Contact us to learn more about accelerating sales and improving results with Act-On marketing automation solutions.


Free Premium HTML Email Templates, email marketing templates free download.#Email #marketing #templates #free #download


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Email Marketing Creative Design

Email marketing templates free download

Your email newsletter design is the starting point of the customer s acquaintance with your brand. That s why the email creative is one of the most important steps of your email marketing program. It is imperative that the look and feel of your email newsletter visually conveys your identity and uniqueness.

If you do not have your own email creative yet, browse our collection of Free HTML Email Templates and choose the designs you will use for regular e-mail newsletters, general e-mail correspondence with your clients and e-mail promotions to your customers.

If you have any questions, contact us at [email protected]

Latest Templates

Farwest

Email marketing templates free download

Email marketing templates free download

Email marketing templates free download

Use our FREE HTML email template to create nice looking and elegant email newsletters. With this professionally designed HTML email template you can give an attractive and eye-catching look to your messages that your recipients will appreciate.

We are constantly enriching our FREE HTML Templates collection with new designs so you will absolutely find one to suit your taste. Just choose HTML email templates from our free collection and breathe new life into your email newsletters.

Get your Free HTML Template customized with your logo and colors only $30.00

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Email marketing templates free download

Business banner

Email marketing templates free download

Email marketing templates free download

Email marketing templates free download

Use our FREE HTML email template to create nice looking and elegant email newsletters. With this professionally designed HTML email template you can give an attractive and eye-catching look to your messages that your recipients will appreciate.

We are constantly enriching our FREE HTML Templates collection with new designs so you will absolutely find one to suit your taste. Just choose HTML email templates from our free collection and breathe new life into your email newsletters.

Get your Free HTML Template customized with your logo and colors only $30.00

» CLICK HERE

Preview template in real size »

Email marketing templates free download

Waterfall

Email marketing templates free download

Email marketing templates free download

Email marketing templates free download

Use our FREE HTML email template to create nice looking and elegant email newsletters. With this professionally designed HTML email template you can give an attractive and eye-catching look to your messages that your recipients will appreciate.

We are constantly enriching our FREE HTML Templates collection with new designs so you will absolutely find one to suit your taste. Just choose HTML email templates from our free collection and breathe new life into your email newsletters.

Get your Free HTML Template customized with your logo and colors only $30.00

» CLICK HERE

Preview template in real size »

Email marketing templates free download


Marketing campaign management software, marketing campaign management software.#Marketing #campaign #management #software


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Aprimo

  • Marketing campaign management software

  • Marketing campaign management software

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  • Marketing campaign management software

    Smart content just got smarter: Aprimo acquires ADAM Software

    Aprimo helps marketers turn pain points into advantage points

    Marketing campaign management software

    Aprimo’s performance-driven marketing operations technology and digital asset management solutions give marketers the advantage to govern and grow their brand.

    Marketing campaign management software

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    Our Products

    Aprimo’s innovative suite of products simplifies marketing complexity and increases the value of marketing.

    Marketing campaign management software

    Aprimo Plan & Spend

    Aprimo Plan & Spend gives marketers a global view of budgets and marketing activities, as well as the agility to reallocate spend as needed to drive successful campaigns.

    Marketing campaign management software

    Marketing campaign management software

    Aprimo Marketing Productivity

    Aprimo Marketing Productivity enables marketers to improve content quality and speed to market to consistently deliver engaging, on-brand experiences that connect with your customers.

    Marketing campaign management software

    Marketing campaign management software

    Aprimo Distributed Marketing

    Aprimo Distributed Marketing is a through-channel marketing automation platform that enables brands to market to, through, and for their distributed channels at scale.

    Marketing campaign management software

    Marketing campaign management software

    Aprimo Campaign

    Aprimo Campaign is a cloud-based, campaign management application designed to easily access and select customer data to send highly targeted promotions wherever the data sits.

    Marketing campaign management software

    Marketing campaign management software

    Aprimo Digital Asset Management

    Aprimo Digital Asset Management helps enterprises deliver engaging customer experiences faster by enabling marketers to easily manage images, videos, documents and other assets across different stages of content lifecycles.

    Marketing campaign management software

    Why You MUST Drip on Prospects and Clients to Maximize Revenue

    Watch this Video to Automate Your Drip Marketing and

    Get Business on Auto-Pilot

    Whether your goal is to

    • maintain client contact and gain the benefits that increased contact brings OR
    • to gain new clients,

    Over 10,000 Prospects Request This Newsletter Each Year!

    Just a note to let you know that in the short time that I have been using your newsletter, I have picked up an additional $300,000 in assets under management.

    I had a client call me last week in response to your monthly newsletter. He invested $225,000 with another $90,000 coming next week. I made over $30,000.

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    The very best money I have ever spent in my business is the senior newsletter I obtain from your firm. it never fails to generate $15-20k of commissions each mailing.

    I had a client with a small account that I had not spoken to in over 2 years – but I kept him on the mailing list anyway. He contacted me out of the blue because he had an annuity that came due. He said that he is always thinking about me when it comes to money because I always contact him through my newsletters. AN hour later, the paperwork was done and we rolled over his $126,000 annuity.

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    Marketing newsletter


  • The Complete Content Marketing – Online Business Solution #marketing #analytics #platform


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    More Power. Less Pain. Higher Profit.

    The Complete Solution for
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    Build your audience with articles, audio, and video, grow your email list faster, earn more with marketing automation, craft killer landing pages, start profitable membership programs, sell online courses and digital products, and much more.

    There s virtually nothing you cannot do.

    Even better, never waste valuable time searching for plugins and worrying about themes and forget hosting, maintenance, and security updates.

    Focus on your business more, and your technology less.

    Super-fast and Secure with a Results-Oriented Interface and Simple Development Tools

    Speed, uptime, and security are the beginning benefits of your hosted Rainmaker website. Experience the server-level optimization, our new distributed caching technology, and the peace of mind that comes from never having to worry about updates, theme breaks, outdated plugins, and site-specific security threats ever again.

    Our deployment technology allows you to instantly start building a powerful marketing and sales website without the frustration that comes with do-it-yourself WordPress.

    I come from WordPress and for me Rainmaker was like switching from PC to Mac: a much smoother experience and big amounts of time and energy saved from not having to bother with under-the-hood stuff. And the strange paradox is, you can actually do a lot more with Rainmaker than with just WordPress and plugins.

    Mobile Responsive HTML5 Themes, Landing Pages, and Membership Areas

    The Rainmaker Platform design tools give you tons of choices, flexibility, and the option to go custom if your heart so desires.

    Choose from a bountiful selection of great designs to start with, then customize them to work for you using our built-in tools. If you prefer to use your own custom Genesis child theme, there’s more information in the last item of this page.

    Rainmaker makes it easy to focus on content and to produce it with confidence. The user interface is so approachable that you have no excuse but to just dive right in and start creating.

    Content Creation Tools that Make You Look Good

    Focus on what matters. The Rainmaker Platform gives you the tools to research, optimize, and reach out to other site owners about the content you create so you can attract the audience you’re after.

    It’s a multimedia world. In addition to the standard posts and pages you’re accustomed to, the Rainmaker Platform also features a full suite of podcasting tools and storage for audio files.

    I recently moved chrisbrogan.com to the Rainmaker Platform, because I wanted to work more on my business, and less on the details of maintaining a website. I can create all different types of content, like private membership forums, podcasts, and more. It’s just push-button simple to get most things started. I vouch for it. I trust my business to it. I believe in the company who supports it. Get some.

    Traffic Tools that Help You Attract More of the People You’re Looking For

    We’ve already told you about the included keyword research tools.

    Beyond that and Rainmaker’s crystal clear code that Google loves, you can also show one title to people and another to the spiders, add meta descriptions, and perform a variety of other SEO tasks without code or even leaving the content area you’re working in.

    The keyword tool helped me rank a YouTube video in a day. Good stuff.

    Turn Traffic Into Money

    Perform cutting-edge lead generation and email list building, sell ebooks, software, audio, video, and other digital products. Plus, build membership sites with community forums and dripped training content.

    Whether you’re creating a free content library to build your list or selling digital goods, the Rainmaker Setup Wizard will help you accomplish your goals quicker than ever.

    I love Rainmaker because it allows me to focus on the marketing and content creation, not a ton of tech. I can have a member portal, protected downloads, private forums, and more without hiring a tech team.

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    The Rainmaker Platform gives you easy access to the metrics that matter. Traffic, leads, sales … see how you’re doing and drill down deeper for great insight.

    Google’s free analytics service is smarter than you think, if you know how to carve it up correctly. Rainmaker does the heavy lifting for you so traffic and website usage data is instantly useful.

    What I love most about Rainmaker is the seamless integration of literally every element I need to efficiently run my online business. No more struggling with multiple plugins, dealing with updates, or compatibility issues -– and the days of worrying about the security of my site are long gone. Rainmaker is the total package, and I can’t imagine running my business without it.

    Carin Kilby Clark