Feb 16 2019

Marketing Today – Marketing Magazine, Blog and Articles

#create #online #newsletters # Who reads Marketing Today? Marketers from more than 20% of the Fortune 1000. Click here to see a partial list of companies. Beyond the 30 Second Spot: ANA / Forrester Study Finds Marketers Adding Alternative to Television Advertising DVRs, video on demand, the Internet. a number of factors have impacted television viewing habits in recent years. A new study finds that seventy-eight percent of marketers feel that TV advertising has become less effective in the past two years and are looking beyond the 30 second spot. The Marketing Relevance ImperativeBy Peter DeLegge Unprecedented access to information …