Create Groundbreaking Integrated Marketing Campaigns
Earn Your Marketing Associate’s or Bachelor’s Degree
Our online marketing degree courses provide a well-rounded education to prepare you to succeed as in-demand marketing and sales professional. Through market-relevant curriculum in our Associate’s or Bachelor’s degree, you’ll learn about traditional and online marketing channels, market research, public relations, search engine optimization and product management.
With Flex Choice® Learning Options, choose your blend of traditional courses and online, self-directed assessments in Marketing at the Associate degree level. At the Bachelor’s degree level, take advantage of competency-based education (CBE), which focuses on efficiency and relevancy by combining self-paced courses, project-based assessments, and real-world scenarios.
To see how this program can help you achieve your goals:
- Course plan customized for you
- Support and financial aid planning
- Career path guidance with no obligation
Read more about this program
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Gain In-Field Marketing Skills Employers Seek
Through career-focused curriculum and practical, hands-on opportunities in your courses, you can prepare for a successful marketing career across a wide range of businesses. Our program is designed to help you gain relevant marketing skills employers seek, including:
Gain a comprehensive understanding of marketing campaign execution, utilizing creative marketing solutions that integrate both traditional and online marketing channels.
Public Relations and Advertising
Examine the similarities and differences between public relations and advertising to learn how to differentiate between a target audience and a target market.
Search Engine Optimization (SEO)
Explore SEO marketing strategies and techniques to effectively optimize marketing initiatives for engagement and conversion.
Understand how marketing and product management come together by developing a marketing plan that focuses on product lifecycle and management of customer relationships.
Hands-On Experience to Prepare for Your Career
As a marketing student at Rasmussen College, you gain valuable hands-on experience to further help you prepare for success in your career.
Our Bachelor’s degree is designed so you also have the opportunity to solve a real-world business problem in our Capstone course and develop a business plan helping you gain even more confidence as a marketing professional.
Our Grads Work Across Industries
Graduates from our School of Business programs are working for leading industries, including:*
- Finance and Banking
- Local and State Government
- Property Management
- Retail and Hospitality
117 Years of Successful Graduates
At Rasmussen College, we’ve been dedicated to our mission of preparing students for career success since 1900.
*Industry information reported by Rasmussen College graduates. This list does not constitute an endorsement of Rasmussen College by the industries shown above. Listing does not guarantee or imply that future employment opportunities within these industries will be available.
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Program Entry Requirements
Entrance requirements at the Rasmussen College School of Business vary depending on the program. We do not require enrolling students to submit standardized test scores; however, every entrant must have at least a high school diploma or the equivalent.
Our Marketing Bachelor’s degree is an accelerated degree-completion program. To be considered for admission, students must hold a conferred Associate’s degree from an accredited institution as recognized by the Department of Education, or students must have successfully completed 60 quarter or 40 semester credits with a grade of C or higher.
RN to BSN Expected Program Outcomes*
- As contributors to a global community, 90% of the Program graduates will remain employed as a Registered Nurse or advance their career within the Scope of the BSN Generalist Role, as measured within one year of graduation.
- In support of lifelong learning, the Program graduates will be prepared to further their education in the fields of Nursing or Health Care.
- In support of service to students, 85% of the Program graduates will indicate that the Program fulfilled their expectations and that they would recommend the Program to others.
- Of the responding employers, 70% will indicate satisfaction with the Program graduates’ preparedness and knowledge, skills, and attitudes necessary to serve diverse communities, as measured within one year of graduation.
- Consistent with the goals of an institution of higher learning, 70% of students who enroll in the Program will successfully complete the Program on an average time to completion of eight academic quarters.
- The Program will employ appropriately credentialed and experienced faculty who demonstrate commitment to lifelong learning through ongoing professional development and educational opportunities.
*CCNE defines Program Outcomes as “Statements of levels of achievement, which encompass student achievement, faculty achievement, and other program-selected indicators of achievement. Program outcomes may be expressed in the form of overall program goals, end-of program outcomes, curricular outcomes, and/or faculty outcomes.”
Ready to Start Your Path in Marketing?
You’ll receive support and financial aid planning, a customized course plan and career path guidance—with no obligation.
How Much Could You Earn as a Marketing Professional?
Bureau of Labor Statistics, U.S. Department of Labor, Occupational Employment Statistics. [salary data accessed August 9, 2016] www.bls.gov/oes/. Bureau of Labor Statistics, U.S. Department of Labor, Occupational Outlook Handbook. [career information accessed February 25, 2016] www.bls.gov/ooh/. BLS salary data represents national, averaged earnings for the occupations listed and includes workers at all levels of education and experience. This data does not represent starting salaries. Employment conditions in your area may vary.
How Much Will it Cost?
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At Rasmussen College, we believe higher education should be a successful investment. That’s why we offer affordable options that make earning your degree attainable. See how you can save:
Important information about the educational debt, earnings, and completion rates of students who attended this program:
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