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Book Sales Statistics – Amazon, Barnes – Noble and Book Store Sales Numbers Annual Update


#book retailers

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Book Sales Statistics

Copyright 2016 by Morris Rosenthal

All Rights Reserved

Amazon, Barnes Noble and Book Store Sales Numbers Annual Update.

The following current year information about book sales is taken from the annual reports, SEC filings and company press releases for the full year from Barnes Noble, Borders, Amazon.com, and BN.com. International sales numbers for Borders and Amazon not included. Amazon is now the biggest book retailer, both in North America and overseas, Borders went into Chapter 11 bankruptcy in 2010 and announced on July 18. 2011 they would close their remaining stores, which were liquidated before the end of 2011. Full year 2013 sales statistics won’t be available until Barnes Noble reports, normally in May or June. Note that government reported sales for book retailers hit its lowest level since 2002, and adjusted for inflation (graph at bottom of page) bookstore sales (excluding online) are way down.

The 2014 update is now in progress with Amazon’s 2013 report. B N is behind on filing and struggling with structural issues.

Amazon outsells brick-and-mortar chain stores

I updated all of the older data using the new Census Bureau database tool in April 2011, but they keep restating prior months so check the live data if you want to be exact. The government has a bad habit of changing historical numbers after the fact (after accounting for preliminary vs “final” data) but you can use the Internet Archive to view previous years and versions of this page with the original numbers. Note that the sales numbers are in constant dollars, the picture is grimmer when adjusted for inflation:

The graph above is my attempt to show the effect of book price inflation on the sales of book stores.

The $13.4 billion estimated by the US Census Bureau in their 2012 full year retail book sales statistics also includes the other non-book goods sold by those retailers, but doesn’t include Amazon and other mail-order sellers. Amazon alone sold nearly $11.0 billion in media during 2013, so the trend for bookstores isn’t pretty. Note that some large booksellers, such as Walmarts and supermarkets where a relatively limited selection of titles are sold, are not included in the Census Bureau statistics. Neither is Elhi (Elementary through High School) market for textbooks, which accounts for approximately $5 billion in sales per year, and book clubs. With specialty religion bookshops accounting for at least another billion in sales a year, and several billion dollars in professional books being sold through nontraditional channels, it’s apparent that there isn’t a huge slice of pie left over for the general indy booksellers by anybody’s math.

Included in survey:

4512111 Book Stores, General

Establishments primarily engaged in retailing a general line of new books. These establishments may also sell stationery and related items, second-hand books, and magazines.

4512112 Specialty Book Stores

Establishments primarily engaged in retailing specialty books, such as general reference, religious, and professional books.

4512113 College Book Stores

Establishments primarily engaged in retailing textbooks, generally on the college level. Most of these establishments are located on or near college campuses, and some sell more apparel than books. These establishments may also offer second-hand textbooks. School book stores, other than college, are included in this industry.

Third Party Sales As Percentage Of Amazon Item Sales


Book Sales Statistics – Amazon, Barnes – Noble and Book Store Sales Numbers Annual Update


#book retailers

#

Book Sales Statistics

Copyright 2016 by Morris Rosenthal

All Rights Reserved

Amazon, Barnes Noble and Book Store Sales Numbers Annual Update.

The following current year information about book sales is taken from the annual reports, SEC filings and company press releases for the full year from Barnes Noble, Borders, Amazon.com, and BN.com. International sales numbers for Borders and Amazon not included. Amazon is now the biggest book retailer, both in North America and overseas, Borders went into Chapter 11 bankruptcy in 2010 and announced on July 18. 2011 they would close their remaining stores, which were liquidated before the end of 2011. Full year 2013 sales statistics won’t be available until Barnes Noble reports, normally in May or June. Note that government reported sales for book retailers hit its lowest level since 2002, and adjusted for inflation (graph at bottom of page) bookstore sales (excluding online) are way down.

The 2014 update is now in progress with Amazon’s 2013 report. B N is behind on filing and struggling with structural issues.

Amazon outsells brick-and-mortar chain stores

I updated all of the older data using the new Census Bureau database tool in April 2011, but they keep restating prior months so check the live data if you want to be exact. The government has a bad habit of changing historical numbers after the fact (after accounting for preliminary vs “final” data) but you can use the Internet Archive to view previous years and versions of this page with the original numbers. Note that the sales numbers are in constant dollars, the picture is grimmer when adjusted for inflation:

The graph above is my attempt to show the effect of book price inflation on the sales of book stores.

The $13.4 billion estimated by the US Census Bureau in their 2012 full year retail book sales statistics also includes the other non-book goods sold by those retailers, but doesn’t include Amazon and other mail-order sellers. Amazon alone sold nearly $11.0 billion in media during 2013, so the trend for bookstores isn’t pretty. Note that some large booksellers, such as Walmarts and supermarkets where a relatively limited selection of titles are sold, are not included in the Census Bureau statistics. Neither is Elhi (Elementary through High School) market for textbooks, which accounts for approximately $5 billion in sales per year, and book clubs. With specialty religion bookshops accounting for at least another billion in sales a year, and several billion dollars in professional books being sold through nontraditional channels, it’s apparent that there isn’t a huge slice of pie left over for the general indy booksellers by anybody’s math.

Included in survey:

4512111 Book Stores, General

Establishments primarily engaged in retailing a general line of new books. These establishments may also sell stationery and related items, second-hand books, and magazines.

4512112 Specialty Book Stores

Establishments primarily engaged in retailing specialty books, such as general reference, religious, and professional books.

4512113 College Book Stores

Establishments primarily engaged in retailing textbooks, generally on the college level. Most of these establishments are located on or near college campuses, and some sell more apparel than books. These establishments may also offer second-hand textbooks. School book stores, other than college, are included in this industry.

Third Party Sales As Percentage Of Amazon Item Sales